Lying your way into business success in the eco-responsible space by making false claims about our health and the safety of your product? There’s a special section of hell reserved for such companies.
Natural Products Expo West is awesome. It’s huge. It’s the coming together of environmentalism and business.
There were a ton of wonderful, changing-the-world-for-the-better businesses at Natural Products Expo West. And, of course, there were a few odd ones (caffeine-infused beef jerky, anyone?). And, there were, inevitably, one or two companies you couldn’t even believe bothered to show up.
Like Sigg. Why? Click here for more, more, more. Short story is, lying to your customers about their health and the integrity of your product is a big no-no.
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