A “Billboard” that Advertises…well, nothing.

Via on Dec 17, 2010

A Sight of Fresh Air.

I’m actually inspired by looking at this “billboard”—advertising nothing but clean air. Seattle-based art/architecture firm Lead Pencil Studio created this amazing, artsy, stainless steel piece of environmental commentary at the U.S.-Canada border. I, myself, would be happy to look at such a billboard while cruising down the highway. Lead Pencil Studio has “built a career on blurring the divide between architecture and art; questioning the idea of consumer culture has been a recurring theme.” Via Fast Company‘s Co.Design:

The government funds an art piece that comments on advertising. Tea Partiers: Is this proof that the U.S. is run by Commies?

So instead of your usual glimpse of cheeseburgers and red-faced car salesmen, you’ve got a snarl of stainless steel rods vaguely reminiscent of TV static, but surrounding only the clean air of Blaine, Washington.

Clearly it’s some kind of pinko Canadian stunt, right? A passive-aggressive commentary on Americans’ conspicuous consumption? Wrong! Non-Sign II is the brainchild of the Seattle art and architecture firm Lead Pencil Studio. Even crazier: It was commissioned by the federal government, which usually regards high art the way one would a dead rat.

For the full article, check out Fast Company‘s Co.Design.


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About Alex Myles

Alex Myles is qualified as a Yoga teacher, Reiki Master, Teacher of Tibetan Meditation, Dragon Magic and a Spiritual coach to name just a few. Alex has no intention to teach others on a formal basis for many years to come, instead, she is collecting qualifications along with life’s lessons. One day, when the time is right, Alex will set up a quaint studio, in a quirky crooked building where she will breathe and appreciate the slowness of those days as life is just way too busy right now! Reading and writing has always been one of Alex’s passions. Alex likes to consider herself as a free spirit rather than a commitment-phobe. Trying to live as aligned to a Buddhist lifestyle as is possible in this day and age, she just does not believe in "owning" anything or anyone. Based on the theory that we ‘cannot lose someone that was not ours to lose’ she flails through life finding joy and magic in the most unexpected places. Mother to a 21 year old daughter and three adorable pups, she appreciates that some of the best moments in life are the 6am forest walks watching the dogs run, play and interact with one another and with nature. Connect with her on Facebook and check out her blog, Love and Madness. 

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