Your average Yoga Class is, say, $14. So, in times of Economic Crisis, do more or less folks go to yoga classes? One guess.

Via Waylon Lewis
on Jan 12, 2009
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We know some things actually do better when time$ are bad: like McDonald’s, Wal-Mart, Alcohol and Check Cashing While You Wait places. But howwabout luxuries like taking a yoga class (not just doing one, free, at home)?

Well, according to a little media organization called Reuters:


By Dorene Internicola

NEW YORK (Reuters Life!) – As layoffs loom and pensions plummet, more people are unrolling their yoga mats and polishing their poses to find flexibility and sanity amid the financial chaos.

Fitness experts say gym memberships are holding steady, or rising, and yoga classes are thriving.

“The economy may have taken a downturn, but attendance in our yoga classes has grown,” said Jess Gronholm, National Yoga Coordinator for the Crunch health club chain.

“A yoga practice becomes a refuge from the negativity of an economic recession, and the studio becomes the sanctuary,” said Gronholm, whose employer has over 100,000 gym members in five U.S. states.

Yoga, which originated in India, uses movement and postures to strengthen the body and breathing techniques and meditation to quiet the mind.

Gronholm believes the 5,000-year-old practice is just the ticket in these belt-tightening, nail-biting times, when banks aren’t lending, consumers aren’t buying, and experts are calling the latest economic numbers terrifying.

“At the very least members can come in and ‘take a break’ from whatever else may be going on in their lives. And at the very most, a practice can become a transformational experience that reenergizes and rejuvenates you,” Gronholm said.

A recent Roper poll, commissioned by Yoga Journal, found that 11 million Americans do yoga occasionally and 6 million perform it regularly…for the rest, go here.




About Waylon Lewis

Waylon Lewis, founder of elephant magazine, now & host of Walk the Talk Show with Waylon Lewis, is a 1st generation American Buddhist “Dharma Brat." Voted #1 in U.S. on twitter for #green two years running, Changemaker & Eco Ambassador by Treehugger, Green Hero by Discovery’s Planet Green, Best (!) Shameless Self-Promoter at Westword's Web Awards, Prominent Buddhist by Shambhala Sun, & 100 Most Influential People in Health & Fitness 2011 by "Greatist", Waylon is a mediocre climber, lazy yogi, 365-day bicycle commuter & best friend to Redford (his rescue hound). His aim: to bring the good news re: "the mindful life" beyond the choir & to all those who didn't know they gave a care. | His first book, Things I would like to do with You, is now available.


9 Responses to “Your average Yoga Class is, say, $14. So, in times of Economic Crisis, do more or less folks go to yoga classes? One guess.”

  1. […] yoga. even with econo blues. according to Reuters via Elephant Journal (yes! i love it ok!) yoga classes are getting more sweaty and delicious during these “hard […]

  2. admin says:

    John Joseph at 10:15pm January 12
    When is Wal-Mart going to offer $2 yoga classes?

  3. Roger Wolsey says:

    We offer free Yoga classes (hatha, vinyasa flow with a focus upon samscara release & self-acceptance increase) every Thursday night during CU’s Fall and Spring Semesters. 6:30PM at Wesley Chapel, 1290 Folsom St.

    It’s primarily aimed at CU and Naropa students (that’s why it’s free).

    Taught by Brian Saeger (who also teaches at the YMCA).


  4. It’s great to hear that people are still making their well-being a priority. Yoga is a much better investment than the stock market! I think that Prana offers free yoga classes, which is such a great offering for the community!

  5. Stephanie says:

    As long as you still actually have a paycheck, you’ll always find a way to afford the crucial self care stuff…


  6. chad henry says:

    Well, I checked out my Denver yoga class location for “yoga day” and the cost was $14–wow, what a savings!

  7. Joshua Onysko
    hmmm, walgreens selling flu shots and coke, BTW 70% of your bodies immune system depends on the health and alkalinity of your digestive system, 1 can of coke puts it on one leg for 5 hours….nice work walgreens/corp America

    joni yung
    so if yoga is a refuge from the negativity of an economic recession, how can you afford to go to class if you're affected by that recession? if you live in LA (especially the westside), not a problem — drop by any of the donation-based yoga studios and give what you can afford: power yoga east and west, bhakti yoga shala, yogaco, yogis anonymous, and shaktibox, to name a few…

    Stephen Brooks
    I actually just bought the fiercest yoga onsey at Walgreens!! They have the best yoga clothes. I got my cards read there also! Fierce!

    Linda Sparrowe
    love it!! a yoga onesy!

  8. […] studios continue to open, and despite a down economy, yoga classes are as full as ever, by all reports. Yoga businesses continue to grow. Yoga continues to garner the attention of mainstream press. And […]

  9. […] me after a life of earning my living with my back and hands though, and eventually I developed a costly habit of my own.  Not a daily practice, but a regular one, and it did have the benefit of enhancing my […]