September 27, 2009

I’m on a Bike! Take a good hard look at my [email protected]#$%^&*ing bike! New Belgium spoofs I’m on a Boat.

Prediction: this video, at 350 views, will go eco viral.

A month back, we challenged the big wide wwworld to spoof I’m on a Boat with an I’m on a Bike video rap. Really, it was just an excuse to embed the I’m on a Boat video, which is itself a spoof of the rap video genre via Andy Samberg of SNL & pals, that’s hit over 10 million views on various videos on youtube.com.

All over the US, amateurs answered the call (some, as it turns out, before we called out). Now, finally, however—someone’s done it right. Perfectly. Who else but our eco beer wind bike-riding brothers and sisters over at New Belgium Brewery.

And be sure to keep your eye out (of the way) at 2:52.

Enjoy, with thanks for the tip to Adrian:

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