Walk the Talk Show with Waylon Lewis presents…

This beverage might be a new drink fad, but it also might provide an economic incentive to keep more trees standing.

Waylon talks with Founder of Vertical Water, Valentina Cugnasca, about her mission to help save the trees, while providing a delicious and nutritious beverage.

From Vertical Water’s website:

A bottle of Vertical Water represents what happens when sustainability becomes financially attractive. It represents what can happen when people are given incentive to preserve forestland instead of cutting it down. So this strange, little, oddly-shaped bottle of tree water is actually more than just a drink; we think it’s a new beginning for our forests.

Vertical Water is at the center of a fresh, new movement to conserve American forestland by sustainably putting it to use. We like to think of Vertical Water as a bold and tasty new form of conservation. For every sip taken of Vertical Water, there is more reason to conserve and care for our forestland Why? Because Vertical Water relies on healthy trees and has a core commitment to conserving forestland—so the more people enjoy our maple water, the more leverage we have to keep trees standing.

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Relephant:

elephant journal Presents: Best of Natural Products Expo West 2015.

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Editor: Rachel Nussbaum

Photos: Meredith Meeks, Vertical Water