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The Best responses to H&M’s “Racist” Advert from the Weeknd, Diddy & LeBron James.

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The latest H&M advert has got powerful black men (and pretty much everyone on social media) angry—and for a reason.

In the advert, a young black boy is wearing a green hoodie with the caption “Coolest monkey in the jungle.”

Seriously, H&M? In 2018? I can’t believe how things like this slip through.

The Weeknd, who has done big campaigns with the company, announced on his Twitter post today that he won’t work with H&M again. The tweet has been shared over 100,000 times.

The clothing retailer responded to the accusations:

“We’re deeply sorry that the picture was taken, and we also regret the actual print.

“Therefore, we’ve not only removed the image from our channels, but also the garment from our offering.”

If you ask me, the damage is already done.

Here are the best responses, including Diddy, LeBron James, and more:


Relephant read:

Dear Dove: Racism is Never an Accident.


 Author: Sara Kärpänen
Image: Twitter
Copy & social editor: Khara-Jade Warren

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About Sara Kärpänen

Sara Kärpänen is arts and culture specialized editor on Elephant Journal. She changes her hats as a writer, curator, and an artist depending on the day. She is also a passionate amateur yogi and a crazy cat lady. Connect with Sara on her website, Instagram, and Twitter.


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