Two months to make elephant $ustainable.

Via Waylon Lewis
on Apr 11, 2010
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There’s three cool things about our new reader-supported model

1. We aren’t a non-profit. This ain’t charity. You get something for your $9/month*: a name and link to your web site, twitter or facebook page, or you can donate your link to your favorite spiritual teacher or good cause.

2. Once we’re sustainable—we’ll be able to free ourselves of advertisers’ influence (we’ll keep a few ads, but only ones we fully believe in) and, perhaps coolest of all, we’ll start paying our writers. Right now quality journalism is dying fast, and thousands upon thousands of good writers are more or less jobless. As Jefferson said, to paraphrase, journalism that is a watch dog, not a lapdog of corporations and politics is the foundation of a healthy society.

3. it takes a minute to sign up, and we chose to work with Inspire Commerce instead of Paypal. Inspire, a Boulder-based company, donates a percentage of their earnings to good causes.

Just click here, sign up if so inspired, most importantly spread the word (email this on to 10 friends, we only have 60 days left on our loan), post to your Facebook Wall, tweet this link:

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*or more if you want your name/business name bigger, on higher tier. Click above links for deets.


About Waylon Lewis

Waylon Lewis, founder of elephant magazine, now & host of Walk the Talk Show with Waylon Lewis, is a 1st generation American Buddhist “Dharma Brat." Voted #1 in U.S. on twitter for #green two years running, Changemaker & Eco Ambassador by Treehugger, Green Hero by Discovery’s Planet Green, Best (!) Shameless Self-Promoter at Westword's Web Awards, Prominent Buddhist by Shambhala Sun, & 100 Most Influential People in Health & Fitness 2011 by "Greatist", Waylon is a mediocre climber, lazy yogi, 365-day bicycle commuter & best friend to Redford (his rescue hound). His aim: to bring the good news re: "the mindful life" beyond the choir & to all those who didn't know they gave a care. | His first book, Things I would like to do with You, is now available.


10 Responses to “Two months to make elephant $ustainable.”

  1. Keep up the good work.

  2. Carrie says:

    I love your site <g>

  3. Thanks! Please consider signing up, getting your name and link up in lights on our site!

  4. urgggggggggggg says:

    Elephant does poorly what other link copy sites do better…which is still pretty poor. Dont wait 2 months, shut down now and act as if you planned it.

  5. Thanks! Not sure what you mean by link copy sites? We have a ton of original content Columnists, and individual contributors…but not even sure if that's what you mean. Thanks for the love (honest is love).

  6. Sounds like a good deal to me. All the best!!

  7. Thanks, Lindsay. Signing up will mean much more than best wishes, since we're on a tight leash–let us know if we can make this practical and worthwhile.

  8. I am joining at the Reader level and I will definitely pass this info along …. totally worthwhile. Hopefully I can do more to contribute in the future. 🙂

  9. […] The plan: we’re not asking for donations. We’re not a non-profit. We’re in this business not only to “spread the good word beyond our core or choir and to the masses, who didn’t know they gave a care”…but to inspire the business world, by proving once again (as we did with elephant magazine) that it’s possible to do well while doing some good. […]