Update: here’s the photos.
Talk softly, with purpose.
Meet new old friends.
Raise a glass.
Celebrate elephant journal.
Free Beer & Wine? Say no more.
Boulder: VIP LOHAS Party thrown for elephant journal at Dave Query’s Bitter Bar at Happy Noodle.
We’re grateful to Rob Thomas of SocialK, one of our first sponsors (see SocialK on left of every page of elephantjournal.com), and John Rook of The Soap Group, and CSRwire for co-sponsoring this party at Dave Query’s elegant, hip Bitter Bar at Happy Noodle in Boulder, Colorado, during LOHAS—and choosing to dedicate it to elephant’s journey toward sustainability as we continue our transition from our heady print magazine days into an online vehicle that, in its first year, has already won #1 in the US for #green content on twitter and now has 200,000 unique monthly readers.
Growing online is easy—all it takes is a ton of passion and hard work. Achieving sustainability online is hard as hell—almost no one has done it (even the wonderful nytimes.com lost $40 million last year, we’ve heard). Why? Web sites give away their product for free.