lululemon wants to know: Who is John Galt?

Via Hannah Siegle
on Nov 17, 2011
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For more coverage: Occupy Lululemon.

Shopping Right (Wing): Lululemon’s Political Values.

And, In Defense of Ayn Rand.


What do lululemon and John Galt have in common? The yoga world is abuzz. Let the comments begin…

Its All Yoga Baby


The Globe and Mail

Yoga Dork

After all their pants really do help to elevate us away from mediocrity!


About Hannah Siegle

Hannah Siegle began to do yoga four years ago initially for the physical practice, however she quickly discovered that the yoga began to do her in ways she never anticipated. The mind, body and spiritual connection that yoga cultivates has helped Hannah through the ups and downs of life, both large and small. She regularly blogs at Balancing on Two Feet on topics such as yoga, mindfulness, eating disorder recovery and all those things people don't like to talk about. She was trained at the RYT 200 through Laurel Hodory and is currently working towards becoming a Phoenix Rising Yoga Therapist. She teaches yoga throughout Central Ohio with GoYoga ,yogaServe, and also works as an Assistant Editor for the elephant journal!


14 Responses to “lululemon wants to know: Who is John Galt?”

  1. Vision_Quest2 says:

    On the other hand, I will love to see Lulus: AFTERMARKET, used, thrift-store donated Lulus … so there still will be plenty of Lulus around … just that NEW Lulu sales dropping …

  2. Tanya Lee Markul says:

    Thanks Hannah! xoxo

    Posting to Elephant Yoga on Facebook and Twitter.

    Tanya Lee Markul, Yoga Editor
    Join us! Like Elephant Yoga on Facebook
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  3. […] 6. Yoga appropriates John Galt. […]

  4. SteveHar says:

    Stop already with this ayn rand suckup Russian imports
    Ayn Rand, Lennin, Trotsky, Kalishnikov, Molotov oh my

  5. Tanya Lee Markul says:

    Just posted to "Popular Lately" on the Elephant Yoga homepage.

  6. […] first, context. The intro from NPR’s story on this burgeoning, much-covered controversial marketing move by yoga apparel giant Lululemon: Lululemon Customers Asked ‘Who Is John Galt?’ : […]

  7. […] And, Lululemon wants to know: Who is John Galt? […]

  8. […] I’m completely opposed to the politics of Lululemon’s new “Who is John Galt?” shopping bags (which promote the views of right-wing heroine Ayn Rand), I like the fact that the […]

  9. Steve J says:

    Very interesting. The response to “who is John Galt” is just like it came from the pages of Atlas Shrugged. Rand’s point isn’t that you must keep your money to yourself. The message is that you never sacrifice yourself against your will, you never sacrifice your earnings for “the greater good”. When you give you,you give of your whole self, willingly, because if you are honestly doing what you “want” to do you are investing yourself freely. Treehuggers can be true objectivists as long as they choose to follow where their reason leads them, and they are not seeing themselves as enviro missionaries who are making the supreme sacrifice and therfore others must do likewise.

  10. […] Lululemon comes out loud and proud with Atlas Shrugged books on their shelves in their stores and Who is John Galt on their tote bags? […]

  11. […] please make them more accessible, with free shipping + customer reviews and such. Though the recent John Galt conservative commentary has me questioning my loyalty to the […]

  12. […] I’m completely opposed to the politics of Lululemon’s new “Who is John Galt?” shopping bags (which promote the views of right-wing heroine Ayn Rand), I like the fact that the […]