April 1, 2012

Best Commercial Ever? Could be.

This is what effective advertising looks like.

“The only ad I’ve ever watched all the way through on Youtube without skipping.”

Evoking Adventures of Baron Munchausen, Shambhala, Harry Potter, and god knows what else.

If all commercials were as mindfully and exquisitely created as this one, I’d skip the regular programming. 11.5 million viewers in the last two weeks agree.

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