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April 16, 2012

Free-flowing & Feminine Ecofashion.

The Ajna Collection

One of eco label Ajna’s guiding principles is: “A life of simplicity and non-interference with natural events.” This is certainly evident in their designs. This “transformational style” is free-flowing, feminine, simple and flattering.

From Ajna’s S/S 2012 collection.

Ajna specializes in using only certified organic and sustainable fabrics like cotton and alpaca. Along with working with artisans for some of their pieces, they are looking to create a “holistic socially conscious business model that strives to inspire, nourish, stimulate and connect each and every person involved in the process and product.” 

From Ajna’s S/S 2012 collection.

The label is also working in collaboration with the Millennium Promise organization and part of the sales profits go to the project.

From Ajna’s S/S 2012 collection.

 

From Ajna’s F/W 2012 Collection at the Greenshows at Lincoln Center. Photo by Starre Vartan.

 

From Ajna’s F/W 2012 Collection at the Greenshows at Lincoln Center. Photo by Starre Vartan.

 

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Editor: Brianna Bemel

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