Sexy & Practical Ecofashion.

Via Starre Vartan
on Apr 11, 2012
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Maria Pants in NYC grey and Luciana Top in Coco Crema. Pants: wool and tencel jersey blend. Top: 100 percent organic cotton jersey

Auralis’ Scottish Castle Worthy Fall/Winter 2012 Preview

We’ve been watching Auralis Herrero-Lugo eponymous line since she debuted at the New York Fashion Week’s Greenshows a few seasons ago. Since then, she has refined her designs, learned about eco fabrics and processes by doing, and most recently, taken on Scottish partner Jennifer Macgregor-Dennis, for the F/W 2012 collection shown here, which takes Urban Tropical to the hills of Scotland.

“What would Iris Chacón, the Puerto Rican icon, wear to wine and dine in a Scottish castle?” Auralis asks. (See above and below!)

Sofia Cape in Bracken. Harris Tweed 100 percent wool

The majority of the fabrics you see here were hand dyed at Auralís’ Studio using only natural, sustainable, fair trade dyes. “The process of dying fabric requires large quantities of water. Achieving our rich colors naturally was the next logical step for our eco-venture. Madder gave us Bracken, which covers the Scottish hills it also gave us Maga; Puerto Rico’s national flower. Logwood brought us Heather, Scotland’s violet flower and our staple New York City Grey,” says Auralis.


Antonia Dress in light Heather. 100 percent silk habotai hand dyed using logwood

Harris tweed, the world’s only commercially produced hand woven tweed, was used in some pieces, and a collaboration with fellow sustainable designer, Zaida Adriana Goveo-Balmaseda rounds out the Autumn/Winter offerings.

“The collaboration includes a scarf and a turban, knitted using a blend of organic merino, baby alpaca and silk yarn; luxurious on the skin and beautiful on the eye,” according to the brand.

Arran jacket in Gigha with NYC Grey crepe plise lining. Harris Tweed 100 percent wool, lined with crepe plise (organic cotton, silk and hemp blend)


Ella Dress in Heather. 100 percent silk habotai hand dyed using logwood. wood buttons


Photos by Monica Felix.

For More ecofashion and natural beauty, visit, the web’s first green living site for women.



Editor: Brianna Bemel


About Starre Vartan

Starre Vartan is the founder and editor-in-chief of Eco-Chick and author of The Eco-Chick Guide to Life (St. Martin’s Press). A problogger and oft-quoted green living expert who has been featured in the NYTimes, Elle, Glamour and Whole Living, she is a contributor to The Huffington Post, Inhabitat, and Hearst’s The Daily Green, and is currently editor-at-large for Coco Eco Magazine. An active ecofashionista, she has style edited for Plenty magazine and coordinated runway shows. She splits her time between Connecticut and NYC and calls Sydney, Australia her second home, even though it was her first (as that’s where she was born and most of her family resides). When not writing, blogging, or researching her next book, she is trailrunning, trying to cook, or snowboarding.Like this post? You can follow on Twitter, like on Facebook. Sign up for the newsletter for more eco fashion, natural beauty, organic food, eco art, conscious travel and low-impact entertaining.


2 Responses to “Sexy & Practical Ecofashion.”

  1. Jill Barth says:

    I posted this to the elephant green Facebook page. Thanks for sharing!

    Jill Barth, Green Editor
    Join us! Like elephant green on Facebook