Rupert Murdoch’s News Corp owns 67% of National Geographic Channel. Which explains this.

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News Corp owns 67% of National Geographic Channel. Which explains why Nat Geo is suddenly looking like the once-great History Channel.

But whose fault is it? Ours:

“When you’re young, you look at television and think, There’s a conspiracy. The networks have conspired to dumb us down. But when you get a little older, you realize that’s not true. The networks are in business to give people exactly what they want. That’s a far more depressing thought. Conspiracy is optimistic! You can shoot the bastards! We can have a revolution! But the networks are really in business to give people what they want. It’s the truth.” ~ Steve Jobs

And that’s actually the good news: for better and worse, we control our dollars and our views, and our dollars and our views determine what goes on the shelves and on the TV.

Via Reddit: “…don’t forget to clarify that the National Geographic Society is not owned by News Corp.

NG still has a soul.”


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About Waylon Lewis

Waylon Lewis, founder of elephant magazine, now & host of Walk the Talk Show with Waylon Lewis, is a 1st generation American Buddhist “Dharma Brat." Voted #1 in U.S. on twitter for #green two years running, Changemaker & Eco Ambassador by Treehugger, Green Hero by Discovery’s Planet Green, Best (!) Shameless Self-Promoter at Westword's Web Awards, Prominent Buddhist by Shambhala Sun, & 100 Most Influential People in Health & Fitness 2011 by "Greatist", Waylon is a mediocre climber, lazy yogi, 365-day bicycle commuter & best friend to Redford (his rescue hound). His aim: to bring the good news re: "the mindful life" beyond the choir & to all those who didn't know they gave a care. | His first book, Things I would like to do with You, is now available.


7 Responses to “Rupert Murdoch’s News Corp owns 67% of National Geographic Channel. Which explains this.”

  1. Lawrence Curtis says:

    It is a very sad reality and a point of contention among many of us conservation filmmakers who use to enjoy working for Nat Geo TV.
    Not only do they placate to the lowest denominator, but disregard truth in story telling as well as anything to do with real science and conservation. Sadly, the channel has fallen victim to an agenda that feels no usefulness to stand by what the National Geographic Society was founded on. With shows like “wicked tuna” and others, the pubic is caught into stories that do nothing for education or to tell of the reality of our declining oceans and environment.
    Thank you for shedding more light on this concern and very deleterious movement for entertainment over truth. 

  2. sharon says:

    the big problem as i see it is the way sampling is done … neilson ratings …. unless i am wrong i believe they put a hookup in a few thousand middle america homes and judge by what they watch and the ratings drive the advertising which like it or not is what drives the media … now if they put a box in my home they would get a very different view of what "america" likes to watch … but as long as middle america is obsessed with celebrity and shows like jerry springer … well … that is what is going to be supplied …. i remember even as a young child when there was just the one little tv in the house and it lived in my parent's bedroom i had to fight and beg and plead to be allowed to watch NOVA during the time slot that my older sister wanted to watch the Flintstones and nine times out of ten my parents would tell me to just give in to her to stop the argument …. my house was a much smaller microcosm to be sure … but the lesson is the same … the loudest fighter with the most energy to whine will get their way and if nothing else the micro-brains of middle america know how to whine ….

  3. […] there’s more bad news. On April 1st, Rupert Murdoch’s National Geographic Channel premiered a series called Wicked Tuna. The show follows bluefin tuna […]

  4. mike says:

    I remember reading a quote 20 years ago which said the 'TV ratings are only an indication of what people will tolerate…not what they want.
    soooooooooooo true!

  5. GBrown says:

    Liberals lose again!

  6. Rocky Boschert says:

    This corporate greenwashing at its most sociopathic.

  7. Merle H. Owen says:

    How could you allow Rupert Murdoch to control 67% of National Geographic? I am so disappointed and disgusted. I hope and pray that you hire a solid line-up of scientists across the world to tell the truth. If I hear that you're sinking to Murdoch's level, then I'll simply have to withdraw my subscription. Very sad day for me and many others. M. Owen

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