elephant journal’s editor, Waylon Lewis, welcomes Patagonia—the eco outdoor apparel company that’s paved the way for mindful businesses everywhere—to the green streets of Boulder, Colorado.
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Check out the Tom Brokaw interview–good stuff: http://youtube.com/results?search_query=yvon+chouinard&search_sort=video_view_count
[...] example of a clothing company that has successfully combined doing good with doing well. In this video of the store’s Grand Opening in Boulder, Waylon chats up Patagonia’s ambassadors, climbing [...]
[...] been among the pioneers, or at least second wave, of fashion co’s going green (Patagonia was the first wave). And finally, Dov’s always been open about his sexual appetites. Wide open. No shady [...]
[...] of Patagonia, Yvon Chouinard is a Reluctant Businessman—and therefore a hero to those few “mindful [...]
[...] went into producing this coat was well spent, especially since its planetary impact was softened by Patagonia’s high eco [...]
[...] to prAna, Patagonia, if you wanna see bigger companies connecting with (and supporting) their own demographic out of [...]
That donation situation for worn out clothing warms my heart! It's exactly the sort of thing I pictured when I was reading Cradle to Cradle, and I got a little choked up seeing that a company is actually doing something like this!!
Also: nice music choices!
[...] course, Yvon Chouinard over at Patagonia didn’t need a fancy video and designer to come up with an eve…. It’s called a rubber band, and it actually increased [...]
[...] garb, but from the sound of things (confirmed by elephantjournal.com recent reviews of Golite and Patagonia), we’ve long been surpassed in skill and technology by foreign factories. As a consumer, I [...]