on Nov 6, 2008
Holy Tomato! [Wholemato Review via Caroline Treadway]
I don’t even like ketchup, ordinarily, and I could eat this stuff by the spoonful—it’s that good. Nothing like the creepy red goop that lasts forever in your fridge. So rinse out your high-fructose corn syrup-encrusted bottles of you-know-who, recycle them, and get your hands on Wholemato. It’s organic, gluten-free, agave-sweetened and best of all, delicious. French fries, sweet fries, grass-fed and veggie burgers alike will delight in the complex flavors that unwind from these bottles—a fragrant depth and balanced sweetness unheard of in a ketchup. Compare fine Chianti to stale box wine. I recommend spicy but original is yummy, too. Visit the site.
Incorrect source, offensive, or found a typo? Or do you want to write for Elephant?
And Wholemato’s founder, Jason Kessler, is a great guy to boot! You can feel good about supporting this product!
Where can I get it? Whole Foods doesn’t have it….