Join our Facebook communities: Main Page
Yoga / Green / Wellness / Spirituality / Society / Food / Culture / Love / Family / Work
Get just our top 10 blogs of the week via our lovely e-newsletter.

Foodies on Fixies: Pedaling NYC video series.


Normally any videos related to hipsters make me laugh — particularly this one — but Pedaling NYC might just be one that will get a tad bit of my respect. From what I’ve understood, it’s a series that covers group of fixie-riding friends in search of good food; the tagline happens to be “A Spirited Food and Wine Cycling Adventure Series.” Although this sounds organic and good, don’t get too excited. The series is produced in partnership with some big names: Specialized Bicycles, Whole Foods NE, Capo Forma, Bike New York and Bicycling Magazine are all on the list.

And although Waylon might have issues with me writing about anything that has to do with Whole Foods (I don’t, I love WFM, even if Mr Mackey, the founder, causes occasional bellyaches ~ed!), there are some positive elements to the first installment of the Pedaling NYC series, entitled “Pizza Fixation.”

  1. They drink local beer
  2. They wear helmets
  3. They don’t smoke (at least not on camera… so far)
  4. Their fixies are good looking
  5. The vid is full of bike and food p*rn.

What do you think? Food and fixies, cool idea or just another hispter trend?

foodie fixies whole foods pedaling "anna brones" video

PEDALING: NYC – Episode 1 “Pizza Fixation” from Jim Fryer/BrakeThrough Media on Vimeo.


Incorrect source, offensive, or found a typo? Want to write?

Anna Brones is a writer and new media strategist with a love for travel, sustainable design and the outdoors. She has a B.A. in International Affairs and French Studies from Lewis & Clark College and has lived in Sweden, France, Guadeloupe and the Pacific Northwest. She is the co-founder of Under Solen Media, where she develops new media marketing strategies to positively align brands, causes and adventurers. Anna maintains her own blog and is also a regular contributor to EcoSalon, Planet Green and Matador.

566 views

1,000,000 readers this month/1,700,000 pages read ~ Google Analytics (real #s, not hype).


Help spread the love — Share this with your friends.

If you liked this, you might like these:


90 Minutes to Change the World Signature Online Course

5 Responses to “Foodies on Fixies: Pedaling NYC video series.”

  1. Ray says:

    It's not a trend. Its an ad.

  2. Anna says:

    True, it is an ad. But I think we should hand it to the hipsters for their viral marketing capabilities.

  3. Cocklehater says:

    It's an ad. I agree with this guy. http://bikesnobnyc.blogspot.com/2010/01/warming-c…

  4. [...] case you haven’t been glued to the Weather Channel, it’s been snowing a lot in New York! In my neighborhood in Brooklyn, it’s been accumulating very steadily to upwards of 10 inches [...]

  5. Karina says:

    Thanks for the link Cocklehater.

    LOL at the writer of this article – "it's full of bike and food porn."

Leave a Reply


Waylon H. Lewis Enterprises © 2010