My problem with Naked Sushi (Nyotaimori).

Via on May 1, 2010

naked sushi

Where’s the naked sushi male models?

I looove the ladies. Many of us do, including many ladies. But isn’t this 2010? If we’re going to advertise Naked Sushi—the hot new tacky objectificationirific sushi bars, first in NYC, now everywhere are using to reel in customers—wouldn’t some of the men among us and many of the ladies love to see a raw fish-covered naked man on one of the two bars?

‘Cause crass objectification can be fun, when it’s equal opportunity.

Wikipedia: “…Hollywood movies. In Showdown in Little Tokyo, Dolph Lundgren’s character comments on it; nyotaimori was parodied in the 2009 film Brüno, where the title character serves sushi to Paula Abdul on the body of a naked Mexican man, causing her to leave in disgust; in the Sex and the City movie, Samantha Jones makes sushi and covers her body with it for a Valentine’s Day present; in the movie Rising Sun (1993), the character Eddie Sakamura eats sushi off a naked woman before being busted by Harvey Keitel and Wesley Snipes.”

Some videos re our beloved local sponsor, Hapa Sushi:

About Waylon Lewis

Waylon Lewis, founder of elephant magazine, now elephantjournal.com & host of Walk the Talk Show with Waylon Lewis, is a 1st generation American Buddhist “Dharma Brat." Voted #1 in U.S. on twitter for #green two years running, Changemaker & Eco Ambassador by Treehugger, Green Hero by Discovery’s Planet Green, Best (!) Shameless Self-Promoter at Westword's Web Awards, Prominent Buddhist by Shambhala Sun, & 100 Most Influential People in Health & Fitness 2011 by "Greatist", Waylon is a mediocre climber, lazy yogi, 365-day bicycle commuter & best friend to Redford (his rescue hound). His aim: to bring the good news re: "the mindful life" beyond the choir & to all those who didn't know they gave a care. elephantjournal.com | facebook.com/elephantjournal | twitter.com/elephantjournal | facebook.com/waylonhlewis | twitter.com/waylonlewis | Google+ For more: publisherelephantjournalcom

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21 Responses to “My problem with Naked Sushi (Nyotaimori).”

  1. DarrinYES says:

    I keep thinking I am missing something, but I just don't find this sexy. Am I overthinking it? It looks really humiliating for the woman. I can't imagine it is a sensual experience for her. A bunch of guys in dockers hovering over her.
    I want my sushi the old fashioned way – vegetarian, on a giant tray, with recurring hot sake. THAT is sexy!

  2. JaBes says:

    Pffft! What exactly is the problem here for you? Are you actually interested in seeing a naked male sushi model? This is how you advocate on behalf of "some of the men among us and many of the ladies"? This "equal opportunity crass objectification" rant is a weak ass fishy ploy. You just needed another reason to post more women objectified images.

    I was just starting to enjoy a pretty good day or two of decent writing and discussion, now this. Elephant journal is like a bipolar journalistic smut-mag.

  3. At least we're not anonymous ranters who can't criticize with respectfulness.

    No, this is meant earnestly. We're not ashamed of nakedness, or the word 'naked' in our titles, or of getting lots of traffic. Traffic is readership. Communication is what we do. And, thanks to being online, that communication can be two-way—so thank you for your comment.

    My staff and I go to a local sushi joint that we all love, often once a week. Many of my staff are women, as is much of our readership. And we/I can't help but laugh, in a sad way, when we see the ads for "Naked Sushi Models." Men need not apply.

    I do think there's a lot of men and women, both, who would better enjoy such tacky fun titillation if it didn't come with a side of female-only objectification. That's why I called it "crass"—it'd still be crass, but at least it wouldn't be men-lusting-after-women crassness, solely. Call me crazy, but I think it'd be more fun if both sexes were represented. I'm all for fun, we don't have to get all holier-than-thou—I just wish it wasn't women-only, is all.

  4. I agree. I haven't gone to see it locally, for reasons alluded to above, but it does seem beyond awkward, the woman laid out like a piece of meat. Again, if both sexes were represented, it might be less one-way-objectionable.

    • Celia Aurora de Blas Aurora says:

      I'm all for equal opportunity here, but there might be a logistical issue with it. It might be awkward if you have a sake induced someone trying to pick up a piece of sushi off of a male and this person picked up the wrong "piece of sushi" or poked the wrong "piece" of sushi. In fact, it could get even more awkward if our objectified male found it pleasurable…..just sayin'…

      I could imagine that as the objectified model you get some intense meditation time if you let yourself….:)

  5. Some of my best friends are indeed women—including my mom, who raised me alone. I got to see how she fared, professionally and personally, through her eyes in the most intimate of ways.

    Funny–I admonish mean vegans all the time, though I generally agree with their pov. Just yesterday I said something like "Vegans are mean—to humans" on twitter and got some much-deserved hell for it.

  6. And, to answer your question again, I would indeed find it more fun to go to a sushi bar with male and female models–with just women as models, I'd feel like I was in a fishy strip joint.

  7. Oh, and finally, I'm sorry but you did explicitly object to nakedness, none of which I showed–I chose a male naked sushi guy as the photo for that exact reason. You called the above "smut," which is a term for porn. You objected to the above as a "weak ass fishy ploy. You just needed another reason to post more women objectified images." Funny, I just picked the top three youtube videos on the subject, didn't even watch more than 20 seconds of each, why would I give a shiite…just wanted to make sure they were on the subject and not to horribly tacky.

    Sorry, Miss Anonymous.

    • landwight says:

      The other obvious difference here is the male model is fat – actually he looks clinically obese to me, while the women are, per usual, model thin, and those look like fake boobs to me.

      Not to be "anti-large", but I'm just noticing this obvious discrepancy – the women are underweight (and surgically altered?) while the one and only example of male naked sushi an is overweight guy. Disappointing. If you are wanting to appeal to the female half of your audience, you might want to be more equal-opportunity mindful. (and yes, we enjoy the eye candy, so cough it up, Lewis).

  8. Alice2112 says:

    this is the dumbest thing I've ever seen in my life. Hot boredom

  9. Honestly, Landwight, I'm not getting much credit here…I looked!

    This blog would have had easily twice the traffic with an attractive woman, and I could have then spouted off on the same equal-opportunity stuff that I did, so the message would have reached more ears. But I did look for a male model…did not find. Then, I thought about it, and remembered the Bruno scene, so I went with that. I'm sure they're out there, though, so send 'em in.

  10. Honestly, Landwight, I'm not getting much credit here…I looked!

    This blog would have had easily twice the traffic with an attractive woman, and I could have then spouted off on the same equal-opportunity stuff that I did, so the message would have reached more ears. But I did look for a male model…did not find. Then, I thought about it, and remembered the Bruno scene, so I went with that. I'm sure they're out there, though, so send 'em in.

  11. PS: I've done some blogs on PETA's photos of men, on men in organic undies…if you search around, you'll find at least a dozen you'll enjoy! I encourage you all to write your own…I am hetero, so feel like I'm pulling my weight, or trying to…this forum is open, contribute!

  12. mary says:

    i dont like to eat sushi off plastic

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  14. Chris says:

    Meh, I like it as an art piece and I think with the right people and a model who enjoyed the experience it could be fun. But there's definitely a fine line to icky creepy here.

  15. [...] is no stranger to food art. It’s been a theme in the gallery’s events, and why not? It’s *ahem* ripe with metaphor. [...]

  16. Beavis says:

    i'd eat some off her starfish; bleached or not! hu,huh,uh….

  17. Beavis says:

    i love raw starfish!

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