The Del Monte bananas will be marketed under the slogan ‘Natural Energy Snack on the Go’…The company claims that the bag contains ‘Controlled Ripening Technology’ – which extends the shelf-life of the banana by up to six days.
The bananas will cost about six times the “au naturel” price.
‘Every year it costs councils more than £600million in taxes to send waste to landfill. Councils and residents have made great steps in bringing that cost down by increasing recycling but we need the food industry to do much more to reduce the amount of unnecessary packaging.’
James Harvey, Del Monte’s UK managing director, told the Fresh Produce Journal: ‘Del Monte’s new CRT packaging is designed to provide significant carbon footprint savings by reducing the frequency of deliveries and the amount of waste going to landfill. The packaging is also recyclable.
hot on elephant
Boomers vs. Millennials: Will We stay the Course or Change It? Instead of Sabotaging another Relationship, here’s how to Run into your Fear. Join: Elephant’s Fall 2016 Academy. When you’re Stuck, Remember to ask yourself this Question. Welcome to September’s Eclipse Season—Anything is Possible. Thank You to the Men who Didn’t Know what they had—When they had Me. Wait for the One who Falls in Love with Your Naked Soul.