Think Different: Apple’s famous “These are the Crazy Ones” ad adds one more iCon.
Steve Jobs has passed away.
“Crazy Ones,” the iconic Apple commercial by TBWA\Chiat\Day from the “Think different” campaign of the late 1990s, was always, in a way, about Steve Jobs. Voiced by Richard Dreyfuss, it celebrated “the rebels, the troublemakers, the ones who see things differently” and would therefore change the world. The images showed everyone from John Lennon to Gandhi…
Well played, Adweek, well played:
hot on elephant
The 4 Stages of a Good Divorce. A Letter to my Children: You do not come from a Broken Home. Mom, can I Call her Mom, Too? To the One Who Tried to Break Me. An Open Letter to the Fixers. How your Stored Memories in the Amygdala can lead to PTSD. Jon Stewart makes first appearance since retiring—”it’s not your country.” Waylon shares 10 transformingly beautiful Quotes about Love. These People are Rare Gems—Keep Them, Fight for Them, don’t Give Up on Them. 40 Things I’ve Learned in 40 Years.