Let factory farming be a part of human history that we soon look back upon and shake and bow our heads, and thank good Mercy that we finally woke up from our blind evil.
Safeway is the second-biggest grocery chain in the US—big enough that their move may turn the entire industry.
Just a few months after the (Willie Nelson sings Coldplay) Chipotle ad played during the Super Bowl, was seen by millions, and went viral online.
And just a year or so after Chipotle showed it could offer quality, humane food and make good money doing so in a fast food environment.
I like where this all is trending.
“Most pork producers either sell to Safeway or want to sell to Safeway. That’s how big Safeway is as a grocery chain…by letting the industry know that this is its goal, (Safeway) is helping move the industry in the right direction,” said Paul Shapiro, spokesperson for Humane Society of the United States.