TOMS: the kindest shoes on earth. [Shoe Drop video; Treehugger]

Via Waylon Lewis
on Sep 12, 2008
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I met the good folks at TOMS out in SLC, of all places (at the Outdoor Retailer Trade Show). Here’s the dealio: for evey pair you buy, they give a pair to shoeless

 kids in third world countries. Wanna know more? Listen to this interview on Treehugger. Here’s an excerpt: 

>>The idea that day on the farm was, “I’m going to make this shoe. I’m going to make this traditional Argentine shoe that people haven’t seen here in the US yet. I’m going to sell it and for every pair I sell, I’m going to give one back to these kids in Argentina until they all have shoes. I’m going to continue to do it so they always have shoes.” That was the idea two and a half years ago and it hasn’t changed one bit since.<<



And here’s a lovely, brief video that captures the spirit of incorporating giving into one’s business.


About Waylon Lewis

Waylon Lewis, founder of elephant magazine, now & host of Walk the Talk Show with Waylon Lewis, is a 1st generation American Buddhist “Dharma Brat." Voted #1 in U.S. on twitter for #green two years running, Changemaker & Eco Ambassador by Treehugger, Green Hero by Discovery’s Planet Green, Best (!) Shameless Self-Promoter at Westword's Web Awards, Prominent Buddhist by Shambhala Sun, & 100 Most Influential People in Health & Fitness 2011 by "Greatist", Waylon is a mediocre climber, lazy yogi, 365-day bicycle commuter & best friend to Redford (his rescue hound). His aim: to bring the good news re: "the mindful life" beyond the choir & to all those who didn't know they gave a care. | His first book, Things I would like to do with You, is now available.


9 Responses to “TOMS: the kindest shoes on earth. [Shoe Drop video; Treehugger]”

  1. […] and ask a pointed question with followup of the filmmaker afterward, I bought my first two pairs of TOMS and went to three fabulously vapid LA parties (two of ‘em thanks to hooked-up pal Jen Sall) […]

  2. […] greenish companies, and give an elephant to Blake Mycoskie, the youthful, disheveled founder of the wildly successful, business-as-unusual, paradigm-shifting breakthrough hipster-hippie much-more-than… Just don’t ask who Tom is, he doesn’t exist (the name, Blake told us, is as in […]

  3. […] the pond” from Spain, but I think the distance is worth it if we’re supporting a truly mission-driven company in the footwear […]

  4. […] favorite Company-with-a-Cause of the moment is TOMS Shoes. While I wish more of their shoes were made in the USA, and were green-built…the canvas […]

  5. We've put together a page on the TOMS Shoe Fans blog all about previous TOMS Shoes Drops.

  6. […] One-for-One business concept has inspired dozens of mindful companies. And I love the […]

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  8. […] Shoes is known and loved for its generous one-for-one business model—buy one, they give one to a child in need. […]

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