July 31, 2009

elephantjournal.com reviews: Shoyeido natural incense.

Shoyeido natural incense: a Natural Tradition

Incense is toxic when burns—unless it’s natural. Try Japanese / Boulder-based Shoyeido, in the biz since 1795.

~ review via  Maron Greenleaf

Shoyeido has been in incense since 1705. But they’ve only recently realized that names like “Great Origin” and “Golden Pavilion,” leave us cold. Want to make it with the Whole Foods crowd? Try “Chai” (which has somehow entered the American zeitgeist). Best of all, they’re still made from natural ingredients—unlike most toxic allergy-causing brands.

Review first appeared in elephant journal, Spring 2007:

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