Yogadork, new fave site, asks: “Are all Yoga Magazines doomed to extinction?” Even big, popular Yoga Journal?

Via on Mar 16, 2009

yoga magazines

“elephant journal evades the reaper” by going online? Boooooyahhh, we’re goin’ New Media in da shizzle! Of course, I’ve had to compose a real-life country song…”Oooh I’ve lost my offices, lost my staff, put my house on the market (though I may just start a Green club, instead), I’ve given up my car (biking’s cheaper, more fun anyway), I’ve even closed my personal bank account, ’cause it kept bouncing.” But as long as I can sell books at the Trident and pay for (organic) dog food, I’m good, our web site’s growing fast (68K unique visitors & counting) and our talk show (with Sakyong Mipham Rinpoche, hopefully Congressman Jared Polis or Senator Mark Udall, ecofashion show & Paper Bird) is coming back to the Boulder Theater May 6!

Yoga Dork excerpt:

Are All Yoga Mags Approaching Extinction?Last week we mentioned the news of ascents descent into the print media graveyard at the end of this month, not a huge shocker in today’s newspaper and print death march – obviously it’s not just yoga mags going the way of the dodo bird. The Drishti Blogpointed out that those who still enjoy their yoga articles in tangible format will be hard pressed to find old faves, like Yogi Times and Namarupa, on shelves these days. Meanwhile pubs like Elephant Journal have evaded the reaper by making the necessary-for-survival cost-saving shift to online.  Those that are still standing are few:  Yoga Journal, which had its own slimming down (even online, which we didn’t quite understand); LA YogaFit Yoga; and new quarterly YogaMom (having it’s untimely launch last year)…

…click here for the rest, which is well worth it.

Seriously, we’ve writ on this old media forest fire or sudden chasm in the centuries-long journalist tradition. Who will sink, who will swim? Who cares. What I care about is a bit more basic: will journalistic integrity, investigative journalism, foreign bureaus and original research survive? Or will we all just echo chamber each other in the blogosphere, copying and pasting without attribution (which happened to us yesterday) like a bunch of twitter-happy lemmings? Who will hold Washington DC’s feet to the fire? Who will call it like they sees it, if we’re all just gawkering after traffic?

About Waylon Lewis

Waylon Lewis, founder of elephant magazine, now elephantjournal.com & host of Walk the Talk Show with Waylon Lewis, is a 1st generation American Buddhist “Dharma Brat." Voted #1 in U.S. on twitter for #green two years running, Changemaker & Eco Ambassador by Treehugger, Green Hero by Discovery’s Planet Green, Best (!) Shameless Self-Promoter at Westword's Web Awards, Prominent Buddhist by Shambhala Sun, & 100 Most Influential People in Health & Fitness 2011 by "Greatist", Waylon is a mediocre climber, lazy yogi, 365-day bicycle commuter & best friend to Redford (his rescue hound). His aim: to bring the good news re: "the mindful life" beyond the choir & to all those who didn't know they gave a care. elephantjournal.com | facebook.com/elephantjournal | twitter.com/elephantjournal | facebook.com/waylonhlewis | twitter.com/waylonlewis | Google+ For more: publisherelephantjournalcom

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One Response to “Yogadork, new fave site, asks: “Are all Yoga Magazines doomed to extinction?” Even big, popular Yoga Journal?”

  1. [...] mainly) “transition” that’s been going on over the last year, with plenty of victims strewn along both sides of the information highway (elephant is riding our bike, still, along the [...]

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