Whole Foods, Stonyfield, Organic Valley…Monsanto?
by Waylon Lewis on Feb 1, 2011
Recently Whole Foods, Stonyfield, Organic Valley and Monsanto got together with Vilsack and came to an agreement. What have the Big Greenies sold down the river to…Darth Vader? Just our food future. Of course, the issue is slightly less black and white. It’s all about green—money. It’s all about green—eco-responsibility. There’s quote, I remember, from [...]
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BREAKING: Deleted Monsanto cartoon panel, leaked!
by Joe Mohr on Jan 29, 2011
Unlike the former Monsanto cartoon on this subject, this version shows a bit more clearly who surrendered the future of organic agriculture to Monsanto. There’s been a lot of talk from both sides (organic and biotech) about compromise. That is misleading and almost laughable (read: cryable). Dear Monsanto, You poisoning us (consumers of organic food) [...]
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We Suck.
by Lynn Hasselberger on Jan 18, 2011
When we drink from plastic straws, that is. Unless you have a health issue that prevents you from drinking directly from a glass, using a straw is superfluous. If you’re concerned about aging, sucking on a straw–like smoking–can cause wrinkles around the lips. If you’re concerned about the environment, many straws are made from polypropylene [...]
1,644 views
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Just fell in love with three sisters.
by Lynn Hasselberger on Jan 6, 2011
Beyond yummy. My new love for three sisters cereal seems to be contagious. My almost 10 year-old son can’t wait until we get more and is mad at Dad for finishing off the bag. Can’t get enough. Tried the Sweet Wheat, Honey Oaties and Cinnamon Sweets; the latter being my son’s absolute fave (don’t tell [...]
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What Should a Yogi Eat? Why not ask your consciousness about that?
by Kaoverii Weber on Dec 3, 2010
We will not find the answers for what to eat in the molecules of our food – we’ll find it in the depths of our spirit.
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Whole Foods’ Black Friday Deal. {funny}
by elephantjournal.com on Nov 28, 2010
Say What? Nicknamed Whole Paycheck by some, I’d remind we conscious consumers that if the food is more local and more organic it’s worth it. If it’s not, it’s not. Still…
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Blaahablahbblbabalbahblabblah. ~ Waylon Lewis
by Waylon Lewis on Nov 18, 2010
If the only prayer you ever say in your entire life is thank you, it will be enough. ~ Meister Eckhart Thanksgiving is about, well, giving thanks. Thanksiving is about family, and community, about gathering, slowing down, about coming together from around the country and irritating the hell out of one another. It’s probably my [...]
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Stay-At-Work Nursing Mom: Pumping at Work
by Sojourner Marable Grimmett on Oct 18, 2010
I think forgetting your pump is a good excuse to go home early!
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October is Non-GMO Month.
by Saraswati J. on Oct 11, 2010
10.10.10 [yesterday] was International non-GMO day. The entire month of October is dedicated to abolishing GMO’s from our food supply. Still in the dark about what a GMO is? GMO stands for Genetically Modified Organism. Scientists have been trying to create what Nature has done perfectly for years. Fish in your tomatoes? Herbicides in your [...]
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{Update} How I Got Kicked Out of Whole Foods. ~ Marissa Faye
by elephantjournal.com on Oct 3, 2010
Update to original, below: editor Waylon Lewis’ response to WFM: Dear [WFM Team Member], thanks so much. As always you and XXXX and everyone have been really sweet. I just put this on my Facebook Page, which goes to 25,000 folks… also, [WFM Team Member] I tweeted my appreciation. I think Marissa would love to [...]
3,044 views
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Waylon Lewis featured on Huffington Post Green: support w comment!
by elephantjournal.com on Sep 27, 2010
Silk Soy may no longer be the world’s biggest organic brand, but their move to “natural” ain’t all bad, as we see from Waylon’s interview at the last Natural Products Expo. But Whole Foods’ move—dumping Silk Soy in favor of organic products—is a boon to the green movement. Support with a comment, whatever your view [...]
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Whole Foods dumps Silk Soy in favor of organic brands. {video}
by Waylon Lewis on Sep 24, 2010
Update: just got a social media double shout-out by Silk and WhiteWave. Got to admit they embrace respectful, fair criticism, always a good sign for the future integrity of a company. Like them here or here on FB. Key Update: via the good folks at at Silk Soy: [Dear Waylon] Just wanted to chime in [...]
1,664 views
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Know Your Food! ~ Marissa Faye
by elephantjournal.com on Sep 2, 2010
Organic versus natural. What is the real difference? We all know of organic foods and natural foods and, for most of us, those end up in one big category of “yes, eat that, it’s healthy.” But upon perusing the aisles of Whole Foods, we can’t help but notice that some products are labeled as “natural” [...]
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Mirror, Mirror on the Wall…I don’t need you at all.
by Aminda R. Courtwright on Aug 19, 2010
We tend to forget that happiness doesn’t come as a result of getting something we don’t have, but rather of recognizing and appreciating what we do have.” Frederick Keonig quotes Happiness is a butterfly, which when pursued, is always just beyond your grasp, but which, if you will sit down quietly, may alight upon [...]
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7 ways to use the internet to reduce suffering.
by Ari Setsudo Pliskin on Jul 20, 2010
Applying Eastern Wisdom to Modern Tech. Lessons from Wisdom 2.0 Summit. 1. Practice being present in person 2. Practice being present online 3. Build Relationships 4.Enforce accountability 5. Raise money and spread petitions 6. Organize information & Study 7. Coordinate Actions & Meetings 1. Practice being present in person New technology only recontextualizes the same [...]
1,081 views
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G Natural & the problem with food in America.
by Anthony Pigliacampo on Jul 7, 2010
The average consumer is nearly powerless to try and eat healthier. Big food companies spend all of their efforts making foods that you really shouldn’t be consuming, and then they market and position them on shelves in ways that makes a person have to go so far out of their way to get an alternative [...]
258 views
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Whole Foods pulls *all* Kombucha from shelves.
by elephantjournal.com on Jun 22, 2010
Goodbye, overpriced ailment-curing drink beloved by hippie yuppies everywhere. Why? It’s a teensy bit more alcoholic than it was supposed to be. Who gives a shiite. I’ll tell you who gives a shiite: the poor green-minded entrepreneurs who, suddenly, find themselves losing their shirts while their stock rots in a Whole Foods back room. Sources [...]
4,980 views
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Food is the Best Medicine.
by Merete Mueller on Jun 9, 2010
Find your next Rx in the produce section. My grandfather’s chicken soup can cure just about anything. But don’t think I’m being sentimental. His soup’s power to kick illness has more to do with the 16-20 cloves of garlic that he dumps into each pot. Sixteen to 20. No exaggeration. My grandmother literally had to [...]
593 views
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In Defense of “Why I Don’t Eat Organic.”
by Lasara Allen on Jun 8, 2010
Is Organic for Elites? Somebody got very…uh…impassioned…by my article Why I Don’t Eat Organic. Read the full article itself here, first. Excerpt (click to read full): And here’s my response: Ms. Delett, You have made a great many assumptions in your post. I don’t get my nails done, hair done, etc. We are wii, gameboy, [...]
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Have a spare 3 hours? Check out Whole Foods’ Flickr photo stream from the Boulder Creek Fest.
by elephantjournal.com on Jun 1, 2010
50,000 folks visit Boulder every year for our Creek Fest. It’s a lot of things: fun, tacky, crazy, community-ful. This year, Whole Foods did a farmer-themed photo booth. Cute kids, happy families, smooching college kids, a dog…they’re all here, all by our longtime photographer and buddy Timmy D’Antonio: I’ll just give you the highlights: My [...]
134 views
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Why I Don’t Eat Organic.
by Lasara Allen on May 28, 2010
My family doesn’t shop organic.
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A Grape Cause. ~ Matas Vilgalys
by elephantjournal.com on May 10, 2010
By this point, the choice to recycle empty wine bottles comes naturally to most drinkers, at least here in Boulder. But what many people may not realize, myself included, is that natural wine corks can now also be recycled. For the first time, Whole Foods has begun also offering vino lovers the opportunity to recycle [...]
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Whole Foods earmarks $10 million to cut energy use 25% in 5 years.
by Waylon Lewis on Apr 21, 2010
Green saves Green Whole Foods continues to prove that a publicly-traded company can continue to lead the way environmentally and make dough doing so—retaining customer good will and saving money while getting kajillions of bucks’ worth of free press. Love it: Via the Statesman: Whole Foods Market Inc. vowed to … reduce consumption in stores [...]
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Simpsons go to Whole Foods.
by elephantjournal.com on Apr 19, 2010
I mean, Wellness Foods. “Non-soy dairy-based soy sauce, steel-cut spelt husks … free-range gluten, and ultra-vegan invisible cheese!” Another in the vein of comedy-buying-into-clichés, the Simpsons visited a Whole Foods-look-alike a few years back and discovered that 1. Green is wayyy overpriced (“When a small box of blueberries gets added at checkout, the total for [...]
1,311 views
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How To Fast and Live to Tell About It
by Kaoverii Weber on Apr 16, 2010
My lawn is looking delicious. I’ve been foraging for dandelion leaves. And here in Appalachia we have wild plants called “ramps” and “creases” that the mountain folks have been using for generations for internal spring cleaning. According to Chinese medicine, this is the best time of year to do your internal spring cleaning. And fasting [...]
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The Secret to Whole Foods’ Success on Twitter.
by Waylon Lewis on Apr 15, 2010
Whole Foods is huge in Japan! I mean, Twitter! Want your company to succeed on twitter? Make like Whole Foods, surrender to the medium, empower an employee…and use your “Authentic Voice.” CNBC names @WholeFoods a Top 10 company on twitter. “Whole Foods uses Twitter to go deep on their customers’ needs, test concepts, and extend [...]
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Whole Foods takes bold step to end world hunger. {April Fool’s edition}
by Jim Tolstrup on Apr 1, 2010
as the world’s population has doubled in the last 50 years…
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Whole Foods to go green—and risk losing 90% of its customers. {April Fool’s edition}
by elephantjournal.com on Apr 1, 2010
Whole Foods to carry only organic/fair-trade/local products. Bad Business? Whole Foods goes fully Green. From now on, Whole Foods will only carry non-GMO, organic food without plastic packaging. In response, 90% of Whole Foods’ existing customers, in a USA Today Poll, say they’ll probably shop elsewhere. Apparently, most of Whole Foods former customers had little [...]
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A picture is worth a thousand words: my experience at Natural Products Expo West.
by elephantjournal.com on Mar 23, 2010
My “in-depth summation of my experience at Natural Products Expo West”: A picture is worth a thousand words. The first or second night, I don’t remember, I was invited as press by the Neighbor agency to the Organic Center fancy schmancy dinner. Only, I didn’t know I was invited for the first half of the [...]
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What is a Conscious Consumer?
by Erica Rodefer Winters on Mar 15, 2010
Money, wealth, and abundance are complicated concepts for the yogi who wants to extend the philosophy of yoga into her everyday life. In the name of living our yoga, we spend more money on organic items, buy fair-trade and goods made in the USA, and we donate our old yoga mats to those who are [...]
1,826 views
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Radiohead v Child Labor. Green Consumers v Made in Asia.
by elephantjournal.com on Mar 9, 2010
Most of my favorite companies: TOMS, Whole Foods, Patagonia, Eileen Fisher, Nau, prAna, Apple—are Made in a Land Far, Far Away. ed’s note: I welcome clarification from the companies mentioned below. I encourage them to share the fair labor/child labor guidelines they observe and honor with our readers. Even if they’ve decided that pricepoint and [...]
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Whole Foods 365 Organic: Made in China. An ABC Exposé.
by elephantjournal.com on Feb 20, 2010
Image above, with not one but two colorful question marks. Organic or Local? Is Made in China Safe? Is Whole Foods Misleading Us? Here’s the thing. If you’re trying to live a healthy life, you ought to buy organics for yourself, and your children, even your pets. If you’re trying to live an eco-responsible life, [...]
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Walk the Talk Show with Waylon Lewis: Evol Burritos Part II.
by Walk The Talk Show on Feb 19, 2010
See our slideshow, courtesy Timmy D’Antonio, ele’s longtime photographer and buddies, at bottom. If you’d like to use photos on Facebook that’s jolly good as long as you tag it “Waylon Lewis” or @elephantjournal (we have a Page). Any other use, please email for permission from Timmy and elephant first. ~ ed. It was our [...]
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Boulder, Colorado: Local Nonprofit holds event for the Future of Uganda.
by Lindsey Block on Jan 27, 2010
In the midst of the Haiti crisis, it’s tough to talk about much else. But during this time when people around the world are opening their hearts (and wallets, thank god) for those in need, it’s important to open up our compassion to those countries in the developing world that have been wrecked by human-caused [...]
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Harper Phillips: The (Justin’s) Nut Butter Song. {Ukulele}
by elephantjournal.com on Jan 25, 2010
Harper Philipps Harper’s a charmer. And a talent. She’s easy-going, infectiously warming as the sun on a spring morning, and she just played our sold out green Open Wall at BMoCA the other night, 650 people came, it was a good time. And, we’re a huge fan of Justin and his nut butter, have been [...]
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The Accessible Luxury of Fruits + Vegetables: the Urban Food Revolution.
by Rachel Znerold on Jan 21, 2010
Like a good eco-citizen, I’ve been staying up on the Whole Foods Boycott debate, and can’t help but think how lucky (or privileged) we are to be able to have this discussion. No one talks about the idea that having a grocery store at all is a “luxury,” because, well, it shouldn’t be. Yet in [...]
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“Top Ten Reasons Why It’s Silly to Boycott Whole Foods.”
by elephantjournal.com on Jan 13, 2010
(Don’t) Boycott Whole Foods! Recently, I penned an article criticizing John Mackey, founder and CEO of Whole Foods, for voicing doubt on the supposed lack of scientific consensus behind Climate Change. In so doing, said article made the home page of Huffington Post, and was picked up by dozens of news organizations and sites nationally. [...]
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Foodies on Fixies: Pedaling NYC video series.
by Anna Brones on Jan 6, 2010
Normally any videos related to hipsters make me laugh — particularly this one — but Pedaling NYC might just be one that will get a tad bit of my respect. From what I’ve understood, it’s a series that covers group of fixie-riding friends in search of good food; the tagline happens to be “A Spirited [...]
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John Mackey on Global Warming: “no scientific consensus exists.”
by elephantjournal.com on Jan 4, 2010
John Mackey, CEO of Whole Foods: “No scientific consensus exists” re Climate Change. I’ve been a big fan of Whole Foods‘s CEO John Mackey for years. I’ve talked with him twice on behalf of my elephant journal, and he’s agreed to an interview (which would sit nicely along our “Walk the Talk Show” videos with [...]
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Living in a Parallel Universe.
by Nadia Ballas-Ruta on Jan 2, 2010
Living in a Parallel Universe: Being a Vegetarian and Buddhist in a Christian, Meat-eating Suburb. ~ Nadia Ballas-Ruta When I was 16, I decided to become a vegetarian. Since I was a child, I loved animals, and had numerous pets: a duck, a few chickens, birds, fish, turtles, frogs, rabbits and a cat. Actually, I [...]
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John Mackey helped out of Whole Foods Chair.
by elephantjournal.com on Dec 29, 2009
John Mackey, CEO of Whole Foods, “voluntarily” resigns as Chairman of Board. A few months back the CEO/Chairman of Whole Foods, John Mackey, who I’ve had the pleasure of talking with several times, penned an anti-Obama Health Care Reform editorial in the Wall Street Journal. (I met with him at his Boulder home for an [...]
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Whole Foods Republicans.
by elephantjournal.com on Dec 14, 2009
The Wall Street Journal calls for a new kind of GOP. The Wall Street Journal, drifting right since its purchase by He Who Shall Not Be Named (who also did in Myspace back in its heyday, when he bought it up from the kids who founded it), just let forth a rather high-minded, intelligent, independent-minded [...]
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Top Chef Hosea Rosenberg, for Whole Foods: How to Carve your Turkey.
by elephantjournal.com on Nov 25, 2009
Video: How to Carve your Turkey, from our friend and Top Chef victor, Hosea Rosenberg, a jolly good man. Click here for how to prepare the turkey. Plus, perfect gravy how-to:
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Top Chef Hosea Rosenberg, for Whole Foods: Thanksgiving tips!
by elephantjournal.com on Nov 25, 2009
A charming video via elephriend @ChefHosea on how to Prepare the Perfect, Mindfully-sourced Turkey. Click here for how to carve the turkey, and make gravy.
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Good Magazine + Whole Foods stylish life-effecting video: Waste Not, Want Not.
by elephantjournal.com on Nov 25, 2009
Love this video. Simple, direct, memorable, and slightly life-changing, which is hugely important.
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Will your Thanksgiving turkey be drugged up?
by elephantjournal.com on Nov 23, 2009
Not if it’s “antibiotic free.” Remember: you are what you eat, and what you eat becomes you! As seen outside of Whole Foods (formerly Wild Oats, formerly Alfalfa’s) in Boulder:
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Whole Foods Hotties.
by elephantjournal.com on Oct 27, 2009
Boys and girls, there’s a new place to meet an attractive member of the opposite sex. First it was a gentleman caller sitting in your momma’s parlour back in the 1880s. By the 1950s, it was the drivethru hamburger joint. Come the ’70s, it was the drugged-out disco club. Now, it’s yoga class, or Whole [...]
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Mama’s Fire, Mindful Hot Sauce.
by elephantjournal.com on Oct 19, 2009
Every year, thousands of natural products ideas become reality, lining the shelves of Whole Foods and other natural food grocers around the country. Most of them rise and fall—but some stick, survive and thrive—and Mama’s Fire is one of ‘em. Why has it found a place in the hearts and minds and tummies of mindful [...]
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Best Magazine Cover I’ve seen in over a Year.
by elephantjournal.com on Sep 26, 2009
Mother Jones opens a can of whoop-ass on Fiji. Was just at Whole Foods, after getting dinner at The Laughing Goat and running into Cowboy Daniel, when I was stopped in my tracks by a magazine cover…devoted completely to skewering one of the greatest examples of “Greenwashing” this decade. What other greenwashing bs’ing companies would [...]
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