elephant: you & facebook are the keys.

Via Bob Weisenberg
on Jan 18, 2012
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Dear elephants,

You—and our mission to be of benefit—are our first, our last, our everything. We want you to love—and even be involved in—elephant journal so much that you can’t wait to share articles to your FB wall, tweet your fave articles and thoughts, leave respectfully critical or happy comments, write articles, volunteer to help edit a section (contact me), or whatever else you’d like to do.

Right now, Facebook accounts for a remarkable 60% of our readership (900,000 “unique” readers a month and climbing). Now, we’re refining our use of Facebook to make elephant work better for you.

Instead of just having our main FB page, which offers one article an hour, we’re offering many smaller community pages focused on “relationships,” “family,” “green,” “yoga,” “adventure,” “culture,” “enlightened society,” “funny,” “sexy,” etc. That way, you can, if you so choose, just follow the subjects you’re involved in, and hide our main page, and receive far fewer offerings.

The “Main Community Pages” will all be developed into their own strong “sub-magazines” on elephantjournal.com, with their own homepages and weekly Top 10 lists, just like elephant Yoga.  All of them already have their own volunteer editors:

Yoga / Green / Wellness  / Spirituality / Society
/ Culture / Love / Family / Work

You will see that some pages are well-established, and others are just getting started. Thanks to our so-far-volunteer web designer Colin (who needs help), we just added homepages for elephant Spirituality and elephant Health & Wellness.  See all elephant Facebook pages below.

Behind the scenes we’re also using Facebook to organize all our writing and inspiring, inspired volunteer teams to serve our mission better.

Please share any ideas about what you’d like to see.

Thanks for your support—without which independent media couldn’t survive, let alone thrive.

elephant journal on Facebook

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“Bringing together those working (and playing) to create enlightened society—since 2002.”

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About Bob Weisenberg

Bob Weisenberg: Editor, Best of Yoga Philosophy / Former Assoc. Publisher, elephant journal / Author: Yoga Demystified * Bhagavad Gita in a Nutshell * Leadership Is Like Tennis, Not Egyptology / Co-editor: Yoga in America (free eBook) / Creator: Gita Talk: Self-paced Online Seminar / Flamenco guitarist: "Live at Don Quijote" & "American Gypsy" (Free CD's) / Follow Bob on facebook, Twitter, or his main site: Wordpress.


9 Responses to “elephant: you & facebook are the keys.”

  1. Posted to Elephant Journal on Facebook

    Braja Sorensen
    Lost & Found in India
    Editor, Elephant Spirituality
    Please go and "Like" Elephant Journal on Facebook

  2. Tanya Lee Markul says:

    Just posted to "Featured Today" on the Elephant Yoga homepage.

    Posting to Elephant Yoga on Facebook and Twitter.

    Tanya Lee Markul, Yoga Editor
    Like Elephant Yoga on Facebook
    Follow on Twitter

  3. jonathan says:

    I try to follow as many pages as I can on FB and I bought the EJ yearly subscription. It was an an excellent decision. Good job guys.

  4. I think there needs to be a Pennsylvania page in "geographic pages." Just because I really love PA. Would happy to front this effort down the road…. as soon as i have more time to play with elephant!! 🙂

  5. Or I could settle for "northeast coast"

  6. We hope to have local elephant communities with FB pages all over the country eventually. I'll set you up whenever you're ready!


  7. Carol Horton says:

    Great work, Bob. Thanks!

  8. […] Facebook CEO and Developer Zuckerberg took his company public on the Nasdaq stock exchange on Friday, catapulting him financially into multi billionaire status. Chan graduated from medical school at the University of California, San Francisco the previous Monday, May 14th the same day as Mark Zuckerberg’s 28th birthday. […]

  9. Allan Lederman says:

    Hey! I found this article through a Facebook share by a friend, amazing. I love Facebook and it is an important part of the marketing for my business to so go Facebook!!!! Best, Allan.