Consumerism: They’re Selling Us a Dream of Who We Can Be. Let’s Wake Up! {Macklemore}

Via Waylon Lewis
on Dec 23, 2012
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macklemore wings

Just Don’t Buy into It.


What we Buy is not Who we Are: it’s a lesson hard won, particularly for advertising-inundated, impressionable children…a lesson beautifully chronicled in this here video via Macklemore. Loving this man.

I was like this, my friends were like this. We played bball, we treasured our kicks.

Luckily, I never had such nice shoes, and I never got mugged for ’em. But I wound up right where Macklemore wound up…shopping at a thrift store.

Today I’m wearing good old jeans, great old school duck boots, an ’80s Broncos jacket over an army sweater…the only things new on me are American Apparel organic undies and alpaca socks I bought at a farmers’ market in Halifax. And they define me: as someone who declines to be defined by consumerism, but rather as one among many who would rather, simply, support good people, and the health of our planet, by buying less, and buying quality, and buying that which supports good companies who do not seek to hype us into sheepdom.


Macklemore’s Thrift Shop.

Join our Page: Conscious Consumerism.



About Waylon Lewis

Waylon Lewis, founder of elephant magazine, now & host of Walk the Talk Show with Waylon Lewis, is a 1st generation American Buddhist “Dharma Brat." Voted #1 in U.S. on twitter for #green two years running, Changemaker & Eco Ambassador by Treehugger, Green Hero by Discovery’s Planet Green, Best (!) Shameless Self-Promoter at Westword's Web Awards, Prominent Buddhist by Shambhala Sun, & 100 Most Influential People in Health & Fitness 2011 by "Greatist", Waylon is a mediocre climber, lazy yogi, 365-day bicycle commuter & best friend to Redford (his rescue hound). His aim: to bring the good news re: "the mindful life" beyond the choir & to all those who didn't know they gave a care. | His first book, Things I would like to do with You, is now available.


3 Responses to “Consumerism: They’re Selling Us a Dream of Who We Can Be. Let’s Wake Up! {Macklemore}”

  1. heather bailey says:

    Im totally digging Macklemore. I feel like hitting Value Village today

  2. […] As consumers, it’s up to us to revive our nation’s manufacturing heritage. […]

  3. Darren [Australia] says:

    Yes, defining an identity [through the clothes and jewellery we wear, the tattoos we get, things we do, people we hang with etc.] just feeds the ego and moves us further away from self realisation.