May 1, 2019

The “Most Googled” Weight-Loss Program where Losing Weight Isn’t Actually the Goal. {Partner}


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This article is written with Noom—an Elephant Mindful Partner. They’re dedicated to making healthy living easier for us all, and we’re honored to work with them. ~ ed.


We’re not really into weight-loss over here.

It’s just too slippery a slope from wanting to drop a few extra pounds and get healthy to…crash diets, punishing exercise routines, and hating on your belly rolls in the bathroom mirror. And that’s the exact opposite of mindful living.

We’re for maitri—a lovely Buddhist term for being kind and compassionate with your own sweet self.

We’re for mindful eating—slowing down enough to enjoy a delicious, nutritious meal as well as caring about what’s on your plate and where it came from.

We’re for wholesome and sustainable lifestyle changes—that truly benefit your body, mind, and spirit.

And this is exactly why we love the weight-loss program everyone’s talking about—where weight-loss isn’t actually the end goal.

Noom was the most googled “diet” of last year, except it’s not a diet.

Take Noom’s 30-second evaluation to get you started, here >>

It’s actually a psychology-based tool for lasting behavioral change. In other words: if you’re looking to make constructive, lasting change in a healthier direction, in a supportive, caring environment, then this program is for you.

And, really, that’s the only way to lose weight in our books, if that’s what you wanna do.

So, let’s stop tearing our reflections apart, forget about the latest fad diet, quit obsessing over other people’s before/after pictures, remind ourselves that we are beautiful and worthy already…and dive into understanding the real reasons behind our unhealthy habits, figure out our own psychological triggers around food, and start building ourselves up in our quest to live a healthier life.

“Noom has made all the difference in my life. Aside from the weight loss, which has been amazing, it has helped me to take charge of my health.” ~ Lori

Find out more about how & why Noom works, here >>

There is no quick fix for a healthier relationship with food.

As Noomily (cute shorthand for the Noom family) member, Laura, says, “There is no pill, shake, supplement, food delivery service, diet, or medical treatment that can help you tackle your emotional triggers and relationship with food.”

For most people, unwanted weight and struggles with poor health habits starts with our thoughts, and, in turn, our emotions around food. After all, our emotions are stimulated by our thoughts, our actions are motivated by our emotions, and our actions contribute to our reality.

And although losing weight is a completely personal choice—we would love to live in a world where no one feels pressured by media, a partner, or an imaginary idea of “the perfect body” to lose weight—oftentimes, excess weight has other knock-on effects when it comes to our health and overall well-being.

Which is why Noom’s ultimate mission is about so much more than just “losing the weight.” They want to help people everywhere lead healthier lives through lasting behavior change. They don’t care what dress size you are; they care what healthy looks like for your body.

Weight loss is just the start…

But often, it is the first step to preventing or improving many chronic and pre-chronic conditions like diabetes and hypertension. And there are other, less measurable, but definitely tangible results: like improved self-confidence and increased energy, which contribute to a happier, healthier life.

Like anything, though, unless we get at the root of the issue, the problem is going to keep coming back. It’s like Pema Chödrön says,

“Nothing ever goes away until it has taught us what we need to know.”

This is evidenced by the fact that over 80% of Noom users have lost weight on other weight-loss plans only to gain it all back.

Noom combines the power of technology, the empathy of real human experts, and a personalized, psychology-based program to help us identify and change the habits that have been holding us back—and make sustainable, mindful changes.

“Lifestyle suggestions for health, accountability, lots of ideas shared, group chats, personal goal specialist check in, recipes, lots of information on physiology, psychology, nutrition, how to evaluate articles and research on food. Love it! Fifteen pounds lost in seven weeks. I feel fabulous and am moving more, and sleeping better.” ~ Nancy

So, if you want a quick and dirty solution to fitting into your old jeans by next week, no matter the physical or emotional toll, this program probably isn’t for you.

But, if you want to invest in your emotional well-being and physical health at the same time, and commit to lasting, proven change—you can claim your two-week* trial right here.

Be sure to let us know in the comments how your journey goes. May it be of benefit!

*After trial, subscription is $149 for six months (less than $1 a day.)


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Editor: Khara-Jade Warren