The most Beautiful Seat Belt Commercial we’ve ever Seen.

Via elephant journal
on Jun 14, 2011
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The Moment after Tragedy is Averted, life and love goes on.

Just make sure to “Avert it.”

This is Effective Advertising, #555.

It had me at 15 seconds in…so help me Jesus I’m becoming a softy.


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3 Responses to “The most Beautiful Seat Belt Commercial we’ve ever Seen.”

  1. So beautiful. To choose to wear your seatbelt out of a place of love, rather than from a place of fear. I wish this was the way all PSAs could be- much better than "click-it or ticket" which motivates you to follow the rules so you don't have to pay a fine.

  2. Ben_Ralston says:

    A rare example of genius marketing put to good use. A work of art!

  3. […] a commercial for lulu, but I like it, so…enjoy. Our kind of […]