Should elephant be more positive?

Via Waylon Lewis
on Oct 5, 2011
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“Journalism is printing what someone else does not want printed: everything else is public relations.” ~ George Orwell

Thank you, thank you, thank you for this, Orwell. Elephant isn’t journalism yet…but we’ll get there. The world needs truth, just as a friend needs truth. Truth can be positive, or it can be critical. Either way, it’s love. What the world…needs now…is journalism…sweet journalism.

Look it up: the fourth estate. Thomas Jefferson: a democracy can’t function without an informed, active citizenry.

Journalism must be separated from advertising. It must be independent of corporate influence. If it can’t be, it must be transparent.


About Waylon Lewis

Waylon Lewis, founder of elephant magazine, now & host of Walk the Talk Show with Waylon Lewis, is a 1st generation American Buddhist “Dharma Brat." Voted #1 in U.S. on twitter for #green two years running, Changemaker & Eco Ambassador by Treehugger, Green Hero by Discovery’s Planet Green, Best (!) Shameless Self-Promoter at Westword's Web Awards, Prominent Buddhist by Shambhala Sun, & 100 Most Influential People in Health & Fitness 2011 by "Greatist", Waylon is a mediocre climber, lazy yogi, 365-day bicycle commuter & best friend to Redford (his rescue hound). His aim: to bring the good news re: "the mindful life" beyond the choir & to all those who didn't know they gave a care. | His first book, Things I would like to do with You, is now available.


7 Responses to “Should elephant be more positive?”

  1. Ben_Ralston says:

    The day you start 'being more positive' is the day you need to find yourself someone to cover the 1 and 2am (MST) fb slots. Keep it real, my friend

  2. Brooks Hall says:

    Yes, I think that the posts should be authentic, and not fluffy fake feel-good when it’s not good, stuff. But I question the assertion at the top of every page that I might be “overwhelmed” as in the “overwhelmed, but love ele…” line. I don’t like being reminded with every article that I might be overwhelmed. It’s kind of a negative take on what might be a nice feature of ele: to get the editor’s selections for the week.

  3. elephantjournal says:

    Good advice! I'll edit it.

  4. Chris Lemig says:


  5. Fiona Robyn says:

    What Chris said : )
    The Dharma is seeing what is really there. This is when we learn. Not when we try to put a gloss on things.
    Here's to the truth.

  6. […] “Journalism is printing what someone else does not want printed: everything else is public relations.” ~ George Orwell […]