The Top 10 Things We Can Expect Now That Yoga Journal is Moving to Boulder.

Via Michelle Marchildon
on Oct 28, 2013
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As part of the reorganization by its parent company, Active Interest Media, Yoga Journal is moving to Boulder, Colorado.

What can we expect when yoga’s feel good magazine sets up shop at the corner of “happy” and “healthy?”

  1. Meetings over breakfast smoothies with the brains behind Origin, Mantra, elephant journal, Gaiam T.V., the Hanuman Festival, 90 Monkeys and Yoga Journal. Can you pass the stevia?
  2. Fewer black people on the mat. Boulder has just 1% African American population, but I hear all of them practice yoga.
  3. YJ will have to search for curvy yogis too. Boulder is the healthiest city in the U.S. with the fewest obese people.
  4. But there are lots of smart people. Almost 94% have a high school diploma, and 60% have a college degree.
  5. More love. Because we can never have enough love. Boulder is all about love and peace. There is also fracking, but we’ll stick with love for now.
  6. No snarky columnists. Boulder does not love the snark—it is politically incorrect. Yoga is not funny and only those who take it seriously get to enlightenment. So click here if you want a list of Yoga Light Bulb Jokes.
  7. No more Jason Crandall. Sniff. We love the big, sweet, self-effacing and sexy “yoga is for dudes” dude. But he’s not relocating.
  8. New yoga-lebrities. YJ is known for using local talent, so expect to see your Boulder crew, Gina Caputo, Shannon Paige, Amy Ippoliti, and Jeannie Manchester grace the pages.
  9. More organic and vegan recipes. (There are 37 vegan restaurants and pretty much everything is organic.)
  10. No petting zoo at the company party. Boulder has famously banned this abuse of animals.

What won’t change?

The stories about how to find bliss from our industry’s leading magazine, only now, it will be headquartered in our country’s leading yoga community.

Think of the synergy—obviously somebody did.


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Ed: Bryonie Wise


About Michelle Marchildon

Michelle Berman Marchildon is the Yogi Muse. She’s an award-winning journalist, and the author of Finding More on the Mat: How I Grew Better, Wiser and Stronger through Yoga. Her second book, Theme Weaver: Connect the Power of Inspiration to Teaching Yoga, is for yoga teachers who want to inspire their students. Michelle is a columnist for elephant journal and Origin Magazine and a contributor to Teachasana, My Yoga Online and Yoga Journal. She is an E-RYT 500 with Yoga Alliance and teaches in Denver, Co where she is busy raising two boys, two dogs and one husband. You can follow her on Facebook at Michelle Marchildon, The Yogi Muse. You can find her blog and website at And you can take her classes on


9 Responses to “The Top 10 Things We Can Expect Now That Yoga Journal is Moving to Boulder.”

  1. elephantjournal says:

    1. I'll be drinking coffee, black…in the Trident.

    8. I wouldn't put xxx in the same sentence as the rest.

    9. We have, like, one vegan restaurant, and it's a chain.

    PS: re the diversity thing, we're 33% Latino. Colorado was never a slave state, which I'm happy about, so we don't have much of an African-American population, which no one's happy about. But CU is pretty diverse! And we have Buddhists, too, does that count?

  2. Michelle Marchildon says:

    Buddhists totally count, but in Boulder, are they a minority?

  3. Jessica says:

    It is rare to see anyone of color grace the pages of YJ, so I can't see how making the move to Boulder would make any difference. The comment about curvy models/obesity numbers in Boulder is just messed up. I was unaware that curvy equals obese. While that may not have been the point you were trying to make with that statement, that is how it came off. And Boulder isn't all about the love. No city that bans the feeding of those in need because people haven't obtained a permit isn't a city all about the love.

  4. elephantjournal says:

    We're a dwindling species. Unless you count lifestyle Buddhists:

  5. elephantjournal says:

    I hear you! I'm not super educated on the subject, but I know we attract a great deal of homeless because we have some (maybe not enough) great facilities. And just about every day by the creek there's a meal service I see as I bike by?

  6. Michelle Marchildon says:

    There are homeless everywhere, and sadly, many are probably recent college graduates saddled with debt and unable to find a job. This economy is awful. Even though Boulder is one of the wealthiest communities (according to the U.S. Census) and one of the most "loving," it is not immune to the reality of today's economy.

    Okay, so curvy doesn't equal obese. Curvy is curvy. Obese is obese. Curvy could be obese, but not necessarily. Obese is probably curvy. Curvy is healthy, unless it's obese. Obese is probably not healthy. My point was only that I would like to see more bodies of different proportions, including those with real breasts, and of different ages, represented in the pages of Yoga Journal. It just so happened that Boulder is the healthiest city in the U.S. I was trying to be funny about YJ choosing bodies of different proportions. But you are right. There is nothing funny about curvy, obese, or people with real breasts. That was just messed up. By the way, I am very curvy.

  7. Cait says:

    Michelle, your article is very illogical. Yoga Journal already mongrelizes yoga by turning it into a profit-making capitalistic enterprise that caters to white, thin, healthy people. Why would a move to Boulder make any difference? Maybe you're just a Boulder-basher? 😉

  8. Kirsten says:

    Dear Yoga Journal. Could you please commit to coming back to the Midwest. We are very confused as to why you pulled your very well attended conference from the heartland. Don't Midwest Yogis need love too? Don't we? In fact, isn't Chicago the hOMe of Western Yoga…..I think it is. World's Fair – look it up. There would be no California or Boulder Yoga without Chicago.

  9. lavislaln says:

    You will have to learn and understand the type of job required for each type of modeling and a few types are mentioned here. Meet Adella Pasos, For more that you want to get for your own demand,